Ebrahim K. Kanoo B.S.C introduces Toyota’s Children Website

Bahrain – Manama: Further to the recent launch of the Toyota Safety Website, Toyota Motor Corporation is reassuring that it is really looking out for the whole family by launching a website specifically designed for kids.

Bright, colourful and incorporating cute animated characters to guide your child through the information provided, the Toyota Children’s Web Site will allow your child to discover the history of Toyota and its various projects around the world, as well as learn how cars are made, from start to finish. Giving them this knowledge helps them to further understand and appreciate just how well manufactured their Toyota car is!

As with all of Toyota’s efforts, focusing on reducing the environmental impact of cars is an important issue, and this is addressed through the website. Car recycling, what eco cars are and how they are made, plus many other articles are focused on, as well as the importance of making consumer-friendly cars is briefly discussed.

Mr Ayman Shehadeh, Brand Manager – Toyota and Lexus expressed the importance of educating young children on important subjects such as the driving safety and environmental factors involved in owning a car by saying, “Children are the future generation of Toyota owners, and they ought to know more about the type of car their parents are driving”

He continued by saying, “Educating them on the topics that Toyota is most concerned with, such as the driving safety and the environment, will mean that they have a heightened awareness of these concerns and hence they have a higher level of responsibility when buying their own car as they would want to own brands like Toyota, knowing well that this is a quality brand that allots a high level of caution towards the environment and passenger safety.”

The website can be accessed when visiting Toyota Bahrain website http://www.toyota.com.bh/