Say “Hello” to Automo - the friendly face of car care…

Car care services are a big personal concern for most people in Bahrain. A lot of time is spent in their cars; traveling to work, visiting friends or going shopping. The car has become an invaluable tool that we cannot live without.

Car owners need a reliable and trusted partner to help keep their cars in top condition. Say hello to Automo. A reliable and trusted - but not that costly - car care company that is being launched by an organisation with over 50 years experience of the automotive industry in Bahrain.

Automo will cater for the needs and passions of all motorists, offering trustworthy dealer-standard services for reasonable and affordable prices.

Lindon Hett, Assistant General Manager of Automo comments, We looked at the market in Bahrain and saw an opportunity for us to fulfill a real consumer need with Automo. Our aim is to provide a friendly, yet extremely professional, car care service for the motorists of Bahrain.

We are very proud to continue to build on E. K. Kanoo’s long and positive reputation in the automotive industry with a truly integrated offering that promises to give customers a safe, friendly and above all trusted answer to all their car care needs - from brakes and batteries to tyres and detailing – at Automo we aim to provide the very best in car care.

We are launching Automo to give people a choice about maintaining their car’s value and performance. Automo offers a real change, especially for the post warranty market. Now customers will be able to get a full menu of professional services all under one roof. And because it’s an E.K.Kanoo company, our customers know they can trust the results “a quality service at a fair price”.

Mr.Hett continues, Automo service centres promise to be clean, friendly and welcoming, offering a safe place for men and women alike to come and get great service from caring professionals.

Automo’s vision is to set a benchmark in automotive care and service utilizing E. K. Kanoo’s existing expertise in service and maintenance of world class automotive and related service brands. First hand experience in leading automotive technologies will prove invaluable in dealing with the needs of all Automo customers.

Our first Automo centre is now open in the Seef area and this will be followed shortly by an all-new purpose built Automo centre in the Central Market area next to the Bapco petrol station. We expect to have around 10 locations operational across the country over the next 18 months.

Our expansion plans are, of course, assisted by our partnership with Bapco. Prime locations and the endorsement of this major Bahraini company all contribute to helping us achieve our ambitions for Automo.

Mr Hett concludes, In developing Automo we worked very closely with our branding consultants, Unisono, to develop a world class identity for this new brand. Once we explained our philosophy for Automo they helped us to really bring the brand to life. We examined every aspect of the business together and came up with an brand identity that we feel will surely become a household name for car care in Barhain.

For more information about how Automo can care for you and your car, please call: +973 17 272 272